Tel: +27 21 551 1337 Email: spr@starjobs.co.za

Digital Marketing Specialist (Ref 109)

Our client is a leading marketing and brand distribution agency who are looking to grow locally and internationally. They are looking to hire a like-minded individual who is creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate

Job Description

  • Develop a digital marketing strategy. To include: tracking changes in supply and demand, identifying client’s needs and monitoring the competition.
  • Plan and execute all web, SEO, Adwords, database marketing, email, social media, and display advertising campaigns.
  • Social Media: Design, build, and maintain our social media presence. Work alongside marketing assistant to oversee social media channels
  • Website Management: Manage company ecommerce websites including updates, content and liaise with international brand regarding website development.
  • Measure and report on performance of all digital marketing campaigns.
  • Utilise strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.

Qualifications/Skills:

  • Bachelor’s or master’s degree in digital marketing or a related field.
  • Proven working experience in digital marketing in FMCG
  • Demonstrable experience leading and managing SEO, Adwords, marketing database, email, social media, and/or display advertising campaigns, Klaviyo or Mail chimp
  • Design skills. Proficient in Adobe Photoshop, Illustrator & InDesign (own software & laptop advantageous), WordPress, Shopify
  • Website management skills; Magento, Shopify & WordPress
  • Proficient in Microsoft Word, Excel and Powerpoint
  • Reporting and understanding of YouTube Analytics
  • Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, SEO Optimiser etc.)
  • Experience in use of ad serving tools
  • Experience in setting up and optimizing PPC campaigns on all major search engines
  • Community management using Sprout Social

Position is Full-time and based in the office in Sandton Johannesburg. CTC R30-R40K.

 

 

 

Star Personnel Recruitment

Star Personnel Recruitment